Google Inc. is the owner of the trademark Google , whose main product is the search engine of content on the Internet the same name.
The engine is the result of the doctoral thesis of Larry Page and Sergey Brin (two students in Ph.D. in Computer Science from Stanford University ) to improve search on Internet. Coordination and advice were due to Mexican Hector Garcia Molina , director at the time Computer Systems Laboratory of the same Stanford University . 3 The domain “Google” was registered on September 15, 1997. 4 Based on the project completed, Page and Brin founded, the September 4 of 1998 , the company Google Inc., 5 which premieres on the Internet search engine on September 27 following (considered the anniversary date). They had a server with 80 CPUs, and two routers HP. 6 This search engine surpassed other more popular at the time, AltaVista , which was created in 1995 .
Although their main product is the seeker , the company also offers other services, a price comparison called Google Product Search (formerly known as “Froogle” ), a search engine for material stored on local disks ( Google Desktop Search ), a service email called Gmail , your 3D world map on Google Earth , a service of instant messaging based on XMPP called Google Talk , the browser web Google Chrome , and his latest creation, the social networking service Google + .
Its main infrastructure consists of several data centers that work with the distribution RedHat the operating system GNU / Linux , whose election was held due to the flexibility of it, so that most workers also use this same distribution in workstations for convenience. 7
Currently Google is working on new projects like the $ 100 PC , 8 a new operating system , 9 Google Docs & Spreadsheets , collaboration, 10 and promotion of applications of free software like Firefox , 11 installation of several free wireless networks, 12 development of a open protocol system for voice communication 13 among others. It is also speculated to be working on developing a “Google Office” 14 and a global network of fiber optics . 15
Vint Cerf , considered one of the fathers of the Internet , was hired by Google in 2005 . The company trades on the NASDAQ under the symbol GOOG .
In October 2006 , Google bought for 1.65 billion dollars the famous video site YouTube . 16
In April 2007 , Google bought DoubleClick , 17 a company specializing in Internet advertising, for 3.1 billion dollars. Earlier this month, Google became the world’s most valuable brand, reaching the sum of 66 000 million, beating iconic companies like Microsoft , General Electric and Coca-Cola .
In July 2007 , Google acquired Panoramio , a website dedicated to exhibit the photographs themselves that users created and managed , some of which are uploaded to the site so they can be viewed through the software Google Earth , which aims to allow such software users learn more about a specific area of the map, looking at the pictures that others have taken there.
In September 2010 , Google implemented “Google Instant Search”, a feature that allows you to search as you type on your search term. In principle only accessible for users of the English version, and registered users in the Spanish version.
In August 2011 , Google acquired Motorola Mobility for 8.8 billion euros (12,500 million). With this acquisition, Google controls the majority of the market of mobile Android and will have its own manufacturing of mobile phones as Apple . 18
Management
When you reach the main page of search highlights the simplicity of its interface, where you can distinguish mainly your logo (changing according to different events of various kinds that may be relevant) different categories, the table, buttons, and the scope of the search , and a small menu of options.
The button “I’m feeling lucky” directly refers to the first result, useful when searching for popular things (‘ Microsoft ‘,’ Renault ‘,’ Google ‘, etc..) and a button “Advanced Search” that allows searches without concrete need to know all the operators offered by Google.
In addition to the basic search, Google has many advanced search features to refine queries. 19
Searches and simple operators
Use of quotes: you can specify the Google engine to search for an expression consisting of two or more words literally writing the search terms in quotes.
“Used cars” search all sites that contain the phrase “used cars” literally.
AND: by default launches Google for results linking the words entered by the user using this operator. So the end result of a search without specifying anything or using the AND operator results will contain both the word list specified.
The search “cars AND time” or “used car” will get the same results, a list of websites containing the word and the word cars occasion.
OR or symbol “|”: If you want to specify that it is not necessary the appearance of the two words in each search result, but each of them separately, you must specify the OR operator between the terms that must meet this criterion .
“Cars OR time” now will result a list of websites containing the word car or occasion.
The operator -: to exclude search results. Must be specified before the end to be sought to avoid results that do not Criminal Attorney Chicago contain the specified word.
“Car-time” look for sites that contain the word car but not time.
You can assign different areas delimited by operators in parentheses:
“(Car OR bike) AND Storage Bins time” search all sites containing the word cars or motorcycles with either of these two is essential to appear once.
Special commands:
“Site: site_name words to search” , search only this site.
“Site: es.wikipedia.org math,” searches for all pages containing the word “mathematics” in the web http://es.wikipedia.org
You can view a site even when it works by clicking on the “cache” link next to each search results.
If you put ” define: “followed by a word (eg define: Human Body) for definitions and encyclopedic texts on the subject.
Using ” cache: “before a URL will display the content of the Google cache (this is useful at times when for some reason a temporary address is not accessible).
If you type ” filetype: “followed by the extension of a file search for pages that contain the extension of that file. For example, college filetype: doc .
Other web sites
Google Images
Main article: Google Images
This is a specialization of the main search engine for images. From 2005 t shirt printing onwards can be filtered by size into small, medium, large and extra large. It is also possible to search for formats ( JPG , GIF and PNG ) and color ( black and white , grayscale and colored ).
Google Groups
Main article: Google Groups
Google Groups is a web interface to the veteran hierarchically classified bulletin board system called Usenet . It is also an archive of all shipments to the network, on which can be searched using the Google engine.
Google Directory
Main article: Google Directory
Google Directory is a web directory based on dmoz , to which is added based system pagerank calculated by Google for each linked site.
Google News
Main article: Google News
Google News is an automated newsgathering. The web site Google News was introduced in beta in April 2002. There are different versions of the site in over 20 languages, along with getting the news of 700 free and paid sources.
The update of each item is 15 minutes, making each time you reenter the site, a news appears in their highlights.
The promotion of this site consists of being a neutral site in your news collected, because there is no human intervention, thus there is a neutral point of view each story displayed.
Services
Websites
Gmail
Google Video
Google Maps
Adsense
Google Page Creator
Google Calendar
Google Notebooks
Although the Google search engine is the main service, the company has a number of additional services.
Gmail
Main article: Gmail
On March 31 of 2004 Google launched its service (in beta ) that stood out from Gmail mail services currently most popular for providing a gigabyte of capacity (this figure is rising steadily at a rate of approximately 36 bytes per second up to the 7 GB 20 today). For a long time to access a Gmail account was necessary to receive an invitation from another Gmail user. In early February of 2007 , 21 records were completely released Gmail, and now you can register without invitations.
This messaging service highlighted, among other things, to use a simple search and advanced posts at the same time, similar to the web browser which owes its slogan “Do not organize, find” . It also offers additional features such as labels, advanced filters, possibility of multiple accounts for outgoing mail, integrated chat, etc.. that make it very attractive.
Now available in 39 languages. 22
Google Video
Main article: Google Video
Video search engine, with denver auto accident lawyer display in Adobe Flash . In beta. The user can upload free auto insurance quotes their own videos. It also stores videos uploaded by Google from different sources in the public domain or with special permission. Since Google bought YouTube in October 2006, you can access videos on Google Video from YouTube and vice versa.
Google Maps
Main article: Google Maps
Google Maps is the service via the web, allowing us to view the world through satellite Denver Divorce Attorney imagery, maps and images combine these two. Thanks to search, you can search locations around the world and be able to view effectively.
Satellite images share the database of Google Earth , which means they are the same images we see in this program and the same resolution.
The maps are only available in certain places, which means that the function and satellite hybrid map is available only in places where the two features are available.
See also: OpenStreetMap
AdSense
Main article: AdSense
Service for webmasters and Internet advertising companies.
This service is characterized as an HTML frame in which text is displayed with the look of a Google search on the displayed links to advertisers and webmasters are paid for each click on the links do AdSense its website. Currently you have to take care with your choice of format and layout of the ads on their website, because if you use large format, with many ads, you run the risk of being canceled AdSense account, unilaterally under the contract signed at the time of registration, if a user would click on each ad on the page that shows repeatedly.
Google, the leader in online advertising, is characterized by very hard to pursue fraud clicks from AdSense especially those who try through a PPF .
Adwords
Main article: AdWords
Google AdWords is a quick and easy to use that allows you to purchase ads cost per click (CPC) or cost per impression (CPM) correctly oriented regardless of your budget. AdWords ads are published together with the results of searches conducted on Google, and search sites and content of the growing Google Network.
Google Calendar
Main article: Google Calendar
Integrated Lightning in Thunderbird.
Google Calendar is a calendar that allows different calendars in different colors. Allows private share calendars with others can give them different levels of Phen375 Review permissions. You have the possibility to incorporate public calendars by other users, such as TV program guide, schedule of your favorite soccer club, saints, etc.. The calendar can be configured to send a reminder before an event happens to the email account user with a file to import the task on the agenda of Microsoft Outlook , you can even send a warning SMS if you live in an area where you for it. To date, it is in beta version but is functional.
YouTube
Main article: YouTube
YouTube is owned by Google, since its purchase in October 10 of 2006 23 by 1650 million U.S. dollars . On this website, users can upload and watch videos.
Google Chrome
Main article: Google Chrome
Google Chrome is the browser software company Google. It is the third most widely used Internet browser with a market share of 7.16% in late July 2010. It is available free under specific operating conditions. 24
Google Latitude
Main article: Google Latitude
In February 2009 the service is launched Google Latitude , a feature that allows owners of smartphones , whether Chrome users, or users running an iGoogle gadget identify their current locations to friends or martial arts denver to keep track of these, both coordination of meetings and to follow them on a trip. Users can send email, Google Talk, SMS and status update messages to others directly from Latitude, and also make calls to telephones.
Privacy is considered a central element of the service, which is optional, and users do Bankruptcy not have to reveal their positions to some users and may enter into a prearranged place to hide their true positions.
Google Latitude is available with mobile Maps for BlackBerry OS , Symbian S60 and Windows Mobile smartphones that have positioning GPS built or assisted. The phones Android and the T-Mobile G1, the iPhone and iPod touch have the software on short notice.
Google Changes
Main article: Google Logo
Google has made many changes, both internal and external, throughout its evolution since 1998. In May 2010 the site experienced numerous changes, most colorful logo, changes in the side of the search to improve filtration, changes in the Instant Search, a general change to a bluish gray, and the possibility to select an image from background for the homepage of the browser.
Other services
It also has a calculator for basic arithmetic, Google Calc , and a currency converter, if you write an arithmetic operation in the search box, Google Calc is activated to give the result. Google Page Creator offers an easy web editor a space of 100 megabytes, Google Spreadsheets a spreadsheet online and Picasa a free image editor in which you can upload them to internet and publish a web album.
Google TV will launch in 2011. 25 service television chicago dui lawyer to work with Google Android 2.1. In addition to multimedia applications allow you to use your TV. Sony ,
Google Summer of Code
Main article: Google Summer of Code
The SoC is an event that first made in the summer of 2005 in which Google pays cash to students who complete a project for free software .
Google bomb
Main article: Google bomb
Because of its important leadership position in the market, Google is the main objective of the so-called spamming against search engines. In this sense it tries to position the largest possible number of search words in the top results. These keywords often have nothing to do with the actual content of the pages. They use techniques such as Pages-Doorway, Farm-Links and Page-Cloacking.
This possibility chiropractic marketing was first tested in the light of public opinion in connection with a pump-Google , which was directed to the President of the United States George W. Bush . The search “miserable failure” (in Castilian: “miserable failure”) was linked by the opponents of Bush’s official website with the biography of Bush at the White House . 27
In return Bush’s supporters tried to do the same against Michael Moore (director of the documentary Fahrenheit 9 / 11 ). Since then the top often vary between the two.
Manipulations aimed at improving the ranking of websites especially Google, are considered from that point Google-spamming. To prevent abuse, Google changes its algorithm frequently.
Googleplex
Main article: Googleplex
Googleplex is the name given to the facility where Google employees do their work. The office is located in Mountain View , California , but others spread throughout the world.
Google is taking steps to ensure that their operations are environmentally sound. In October 2006, the company announced plans to install thousands of solar panels to provide up to 1.6 megawatts of electricity, enough to meet approximately 30% energy of the campus. The system will be the largest solar power system built on a U.S. corporate headquarters and one of the largest corporate anywhere in the world. Google has faced accusations of Harper’s Magazine as being extremely excessive with their energy use, and were accused of using their slogan “Do not be evil” as well as their energy very public saving campaigns as means of trying to cover up or compensate for the huge amounts energy their servers actually require.
Reviews
Google has been found in the center of several controversies related to its services and financial practices. For example, Google Book Search 28 has had disputes over copyrights to some authors. 29 30 31
It has also been criticized for cooperating with the government of China to filter the results that may be contrary to government policy. Has initiated a policy of censorship to achieve expand in countries such as China . 32 By reason of this was considered “The 2005 Business Shame” by the American Freedom Union. 33
The constant collection practices cookies and other personal information 34 35 has cast doubt about the respect from the privacy of Google users.
The Spanish Agency for Data Protection has stated that Google is responsible for the removal of personal data, and that such disposal may be requested by users even when their data remains in third party websites (such as official journals). The Agency’s approach is contrary Plastic Containers to the practice of Google, so they disappear from google is in issue 36
Since December 11, 2007, Google, and Bing , keep “personal information for 18 months,” and because of this, Yahoo! and AOL “hold consultations sought by 13 months.” [ citation needed ]
Some state governments in India have spread concern about the security risks 37 due to the geographical details provided by Google Earth .
The district court judge of the United States , Louis Stanton Wire Cart Covers , on July 1, 2008 has ordered Google to provide data of users of YouTube to Viacom to support its case in a millionaire by copyright trial against Google. 38 39 No But Google and Viacom on July 14, 2008, have agreed to commit to protect user data from YouTube in the trial. Google agreed to hold user information and IP address anonymous.
Google and censorship
It has become an emblematic case of complicity with censorship to be agreed with the government of China the contents of their car transport company pages. 40 41 42
Currently, as part of its business strategy to search for new markets, the search engine results-oriented Chinese user experience pre-filtering that obvious, though informed of this, the results that may be contrary to government policy. 43 44
Collecting data via Wi-Fi
Several European countries are investigating whether the company violated the privacy of citizens to obtain data from Wi-Fi networks while Street View car taking photographs. 45 46
The data transmitted by these networks, the IP used, as well as email accounts and MAC address are stored in the storage systems of these cars and then transmitted to the company.
The Spanish Agency for Data Protection opened an investigation in May [ citation needed ] to determine whether Google has violated Spanish regulations on data protection.
Film
Following the confirmation of The Social Network (the movie Facebook ), Google also has its own film adaptation, which inspired the book Googled: The End of the World As We Know It , where we as the creators of Google, Sergey Brin and Larry Page , were able to establish this successful website .
Curiosities
Origin Logo
The origin of the colors that make up the name Google is based on the original computer that was used for the Google project was built with LEGO . That’s right: Lego blocks blue, red, yellow and green. 47
Etymology of the name
The word Google is derived from “Googol” (pronounced Googol ), a word created by the mathematician Edward Kasner , and that means ten to one hundred (10 100 ). 48 49
1 googol = 10 100 = 10 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000 000